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enrollment management

Mailable Yard Signs On A Budget

March 2, 2021

Over the past year, yard signs have grown increasingly popular for a number of reasons. It is common now as we travel around to see signs celebrating healthcare heroes, college attendance, sports teams, Black Lives Matter, and a variety of political causes.   One of the challenges with signs is that they are expensive to mail due to the size of the sign and the frame. We have taken on this challenge to solve this issue to find the most cost efficient mailable yard sign options, and through this process, we

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Deliver “Wow” Moments with Admit Packs Enhanced with Promotional Products

October 29, 2020

With the onset of COVID-19, it has been incredibly difficult to create meaningful physical connections with prospective students. One way to achieve that is by mailing an impressive, well-designed pack, directly to admitted students. This helps generate a highly impactful “wow” moment in your enrollment strategy.  These packs are effective because they create a physical connection that an admitted student gets to experience. It builds positive affinity among the incoming class and provides a lasting reminder of the excitement students feel when they find out they are accepted. The university

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Postage Permits

We are happy to mail using a client’s USPS non-profit number. Here are a few best practices for this to go smoothly. Let our team know up front on the project so we can make sure to get the information we need right away. 

While our mail house does prefer to use their permit number for the mailing, we can use the client’s permit, If using their permit number, ensure there is enough postage to cover the mailing.

The information we need to in order to use a client’s nonprofit number includes the following:

  • CRID (customer registration ID)
  • Non-Profit Authorization Number (with USPS, not their nonprofit number for the university)
  • Non-profit indicia
  • Return address that is on file with USPS for the non-profit authorization number
  • Permit number

Formatting the Mailing List

Our account team will advise on specific requirements for your project’s mailing list.  We generally recommend these best practices to format the mailing list:
  • Send your data in a spreadsheet, saving it in the comma-separated values (CSV) format
  • International addresses must be separated from domestic addresses
  • Domestic addresses should at least contain data fields for “first name”, “last name”, “address 1”, “address 2”, “city”, “state” and “ZIP code”