Sarah Beres

Office Manager
  • Connect with Sarah Beres

I attended UW-Madison and received a degree in Human Ecology – Interior Design and Architecture. Throughout college I worked for Pier 1 imports which catapulted me into the world of visual merchandising. Post college, I worked in corporate retail for 13 years before deciding to become a stay-at-home mom to my two girls. I do not fare well sitting still; therefore, I immersed myself in the elementary school world, volunteering in the classroom, assisting in the library, chairing the school’s book fairs, you name it I did it and feel so fortunate to have been able to do so! During this time, I discovered a love for cooking which led me to writing a recipe column for a local magazine. 

Aside from work, I spend my time helping my mom manage her estate and an antique business. I am passionate about history (I grew up in an 1800’s log cabin, so go figure!), nature, and travel. My absolute favorite pastime is simply spending time with my family.

I have always had a passion for creating a positive and productive work environment through organization, process improvement and teamwork. I am thrilled to join the Magellan Promotions team and cannot wait to put my skillsets to use!

What would be your baseball walk out song?

Stealing this from Trevor Hoffman – Hells Bells! I think that is the only walk out song that has ever stuck in my mind!

If you could instantly pick up a new skill, what would it be?

I wish I could sing!

If you could tell your childhood self one thing, what would it be?

Don’t sweat the small stuff, don’t put so much pressure on yourself and enjoy each day as the gift that it is.

Variable Data Best Practices

  • At the quoting stage of your project, please let us know how many fields of variable data your piece will have as this can affect pricing.
  • Data should be provided to us as an Excel spreadsheet with only the applicable data included.
  • Verbiage for variable data fields on artwork file should match up exactly with data fields on spreadsheet.
  • Spacing on artwork must allow for longest data entries. We recommend that your designer tests this in advance to confirm that the fields in the design can fit your longest pieces of data.

Postage Permits

We are happy to mail using a client’s USPS non-profit number. Here are a few best practices for this to go smoothly. Let our team know up front on the project so we can make sure to get the information we need right away. 

While our mail house does prefer to use their permit number for the mailing, we can use the client’s permit, If using their permit number, ensure there is enough postage to cover the mailing.

The information we need to in order to use a client’s nonprofit number includes the following:

  • CRID (customer registration ID)
  • Non-Profit Authorization Number (with USPS, not their nonprofit number for the university)
  • Non-profit indicia
  • Return address that is on file with USPS for the non-profit authorization number
  • Permit number

Formatting the Mailing List

Our account team will advise on specific requirements for your project’s mailing list.  We generally recommend these best practices to format the mailing list:
  • Send your data in a spreadsheet, saving it in the comma-separated values (CSV) format
  • International addresses must be separated from domestic addresses
  • Domestic addresses should at least contain data fields for “first name”, “last name”, “address 1”, “address 2”, “city”, “state” and “ZIP code”