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Deliver “Wow” Moments with Admit Packs Enhanced with Promotional Products

October 29, 2020

With the onset of COVID-19, it has been incredibly difficult to create meaningful physical connections with prospective students. One way to achieve that is by mailing an impressive, well-designed pack, directly to admitted students. This helps generate a highly impactful “wow” moment in your enrollment strategy.  These packs are effective because they create a physical connection that an admitted student gets to experience. It builds positive affinity among the incoming class and provides a lasting reminder of the excitement students feel when they find out they are accepted. The university

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Integrating Promotional Products in a New Era of Student Recruitment

September 18, 2020

Although complications from the pandemic are forcing many admissions teams to rethink their playbook, it’s also a chance to innovate and try new tactics, in a new era of student recruitment.  With tried-and-true college fairs, visits, and admissions events being offered virtually, there are fewer chances for building meaningful in-person connections prospective students. But there’s still a way to help students feel that excitement, build these relationships, and increase the likelihood that students will enroll. Including promotional products in your outreach efforts has multiple benefits. You will help students develop

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Energize Virtual Learners to Retain Them

August 27, 2020

Students who thought their fall semester would be on campus might feel more isolated than ever taking online classes. Both new and continuing students could struggle connecting with a community they can’t experience in person, making them at-risk for leaving. It is imperative that colleges build strong connections with students to keep them enrolled by keeping the university community energized and showing students they belong. That powerful connection will encourage them to participate in virtual social events, stay successful in their coursework, and ultimately remain enrolled.  One way to solve

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Why Die Cut Sticker Sheets Are Popular Right Now

July 28, 2020

Our die cut sticker sheet options offer a variety of affordable ways to recruit students and maintain alumni and donors excitement. Our team has been working with some interesting new designs and product examples we want to share.  These die cut sticker sheet ideas show different ways to create meaningful touch points, for a variety of audiences and purposes. Since there are a variety of formats and price points you’ll find an option that can fit your budget. Here are a few examples of great looking designs and effective uses:

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Time to Speak Up and Embrace Diversity

June 23, 2020

Written by Michael Wolaver, Captain of Magellan Promotions The issue of race and equality has been an evolving topic for me. When I grew up in Glen Ellyn, Illinois, a well-off suburb of Chicago, there were very few African-Americans in the city. So I really had very little interaction with anyone of color in my life. When I went to Marquette University, all of my close friends were white and did not have much of a multicultural experience. I was on the sailing team and one of my teammates once

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Promotional Products Influence the College Search

June 4, 2020

Now is a crucial time for colleges to evaluate their marketing strategies as they continue to recruit and enroll students amid extreme competition. We know that using imprinted promotional products to connect with prospective college students is highly successful. In order to continue providing the best recommendations, we conducted first-of-its-kind research to measure how promotional products are valued by students. By partnering with Advantage Research, we were able to analyze insights from 400 currently-enrolled first-year and sophomore students, who represent 298 public and private schools in 45 states. Our research

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Postage Permits

We are happy to mail using a client’s USPS non-profit number. Here are a few best practices for this to go smoothly. Let our team know up front on the project so we can make sure to get the information we need right away. 

While our mail house does prefer to use their permit number for the mailing, we can use the client’s permit, If using their permit number, ensure there is enough postage to cover the mailing.

The information we need to in order to use a client’s nonprofit number includes the following:

  • CRID (customer registration ID)
  • Non-Profit Authorization Number (with USPS, not their nonprofit number for the university)
  • Non-profit indicia
  • Return address that is on file with USPS for the non-profit authorization number
  • Permit number

Formatting the Mailing List

Our account team will advise on specific requirements for your project’s mailing list.  We generally recommend these best practices to format the mailing list:
  • Send your data in a spreadsheet, saving it in the comma-separated values (CSV) format
  • International addresses must be separated from domestic addresses
  • Domestic addresses should at least contain data fields for “first name”, “last name”, “address 1”, “address 2”, “city”, “state” and “ZIP code”