Blog_2018_PPAI_Featured

Day 3 at the 2018 PPAI Expo

January 19, 2018

Yesterday was the last day of the Promotional Products Association International’s 2018 expo, but that doesn’t mean we rested on our laurels trying to find great products our clients. If you haven’t seen what we loved from the first two days, be sure to check them out! Day One Day Two Check out our favorite items from our last day at the show below. Juice Box Zinc 5000 We live in a world where everyone is attached to their phone. If the battery life dips below 20 percent? A small

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Blog_2018_PPAI_Featured

Day 2 at the 2018 PPAI Expo

January 18, 2018

Day two of the PPAI expo is in the books! Day one had a ton of great new and exciting products and day two didn’t disappoint either. Check out some of our favorites from day two below. Journals Journals have been a trending item for the past few years. This year it’s the design of the journals that’s making the biggest impact. We’re now able to do a debossed design edge-to-edge on journal covers with the Bohemian Textured Journal. This is a great way to increase the perceived value of

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Blog_2018_PPAI_Featured

Day 1 at the 2018 PPAI Expo

January 17, 2018

Yesterday was day one of the 2018 Promotional Products Association International Expo in Las Vegas and Magellan Promotions is here learning about all of the new and trending items that are coming to our industry in 2018 and that can help you achieve your goals. The expo has 3,100 booths from 1,260 exhibitors and welcomes more than 21,000 people. This year, there will be more than 600 new products on the show floor, so we have our work cut out for us. Here are a few of our favorites from the

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Blog_2018_PPAI_Featured

We’re at the PPAI expo!

January 15, 2018

The Promotional Products Association International (PPAI) yearly expo begins today in Las Vegas and we’re there! The PPAI Expo is North America’s largest promotional products trade show and features more than 1,200 exhibitors showcasing more than a quarter million products over six miles of show floor. Later this week we’ll report back with what we loved and, more importantly, what we think you’ll love. Want us to look for something in particular for you? Just let us know! Email an Account Manager, and we’ll keep our eyes peeled while we’re walking the show

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Giving Tuesday at Magellan Promotions

November 27, 2017

Giving Tuesday is a global giving movement celebrated the Tuesday after Thanksgiving, helping to kick off the charitable giving season. This year the entire Magellan Promotions team got involved by making donations to our favorite causes and charities.  Thanks to matched donations from Magellan Promotions, our staff were able to contribute over $700 to these worthy organizations. Here’s where we each donated, and why. Michael: Roots Ethiopia Roots Ethiopia supports Ethiopian families succeeding in work and school through supporting and creating a number of self-help initiatives.  The long term vision

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Bookwear

The Perfect Admit Pack

August 25, 2017

It’s time to admit your Class of 2022! But you’re not the only one. How do you take your admitted student packet from more than just a welcome letter to a memorable experience, making it stand out from your competition? By building an admit pack that increases your yield rate by providing a “Wow!” factor that excites and entices the accepted student to completing the enrollment process with your school. Here are the pieces that you’ll need: Unique Packaging Don’t just send another boring envelope! Sending acceptance letters in three

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Variable Data Best Practices

  • At the quoting stage of your project, please let us know how many fields of variable data your piece will have as this can affect pricing.
  • Data should be provided to us as an Excel spreadsheet with only the applicable data included.
  • Verbiage for variable data fields on artwork file should match up exactly with data fields on spreadsheet.
  • Spacing on artwork must allow for longest data entries. We recommend that your designer tests this in advance to confirm that the fields in the design can fit your longest pieces of data.

Postage Permits

We are happy to mail using a client’s USPS non-profit number. Here are a few best practices for this to go smoothly. Let our team know up front on the project so we can make sure to get the information we need right away. 

While our mail house does prefer to use their permit number for the mailing, we can use the client’s permit, If using their permit number, ensure there is enough postage to cover the mailing.

The information we need to in order to use a client’s nonprofit number includes the following:

  • CRID (customer registration ID)
  • Non-Profit Authorization Number (with USPS, not their nonprofit number for the university)
  • Non-profit indicia
  • Return address that is on file with USPS for the non-profit authorization number
  • Permit number

Formatting the Mailing List

Our account team will advise on specific requirements for your project’s mailing list.  We generally recommend these best practices to format the mailing list:
  • Send your data in a spreadsheet, saving it in the comma-separated values (CSV) format
  • International addresses must be separated from domestic addresses
  • Domestic addresses should at least contain data fields for “first name”, “last name”, “address 1”, “address 2”, “city”, “state” and “ZIP code”